Liquid Concepts

More than flavour producers, we are passionate professionals who aim
together with our people, partners, and customers with a shared
spirit of confidence, respect, and entrepreneurship.
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Our History


Founded in 1912, MONIN is a premium French brand, global flavour innovator, and trusted partner for hospitality professionals worldwide. We’re driven by quality, creativity, and innovation. With headquarters in Bourges, our portfolio includes 6 ranges, 150+ flavours, and 19 formats. MONIN is a lifestyle that celebrates authenticity, gathers people, and uses the finest natural ingredients in creative and exciting ways..

Naturality & Sourcing


Committed to tradition, authenticity, and sustainability, MONIN provides premium, natural products with low/no sugar options. We prioritize transparency through supplier collaboration and support sustainable supply chains in a changing climate. With a century of innovation, MONIN serves global customers with a deep understanding of their needs. As a fast-moving, global company, we integrate environmental and social concerns into our business for societal contributions and environmental protection.

MONIN is more than
just a solution!

it’s a way of living, an experience based on our centenary expertise, a brand respectful of the environment. It’s about authenticity and gathering people, using only the best natural ingredients in the most exciting and creative way.

Mission & Values


To be the trusted Brand of Choice, providing creative Beverage and Culinary flavour solutions for customer success through passion, quality, and exceeding expectations. We foster professional development, a safe work environment, accountability, and commitment to environmental and social responsibility, promoting innovation.

Essentials & Priorities



The MONIN “Just Add Spirit” Experience Party is a celebration of mixology and entertainment where we aim to create a unique and memorable experience for our guests. The event will host 20 guests, including the regional winners of our competition from Johannesburg, Durban, and Cape Town.

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